About LaunchLead Ltd

A family run business that started during the pandemic, LaunchLead Ltd is a UK based company selling our patented nylon dog leads around the world. Our design allows for the ball to be thrown up to 50 meters while reducing the stress on your shoulders.

A new family member

During the pandemic, the loss of a beloved grandfather meant that we welcomed a new member into our small family. Luna was a two-year-old Docker Spaniel, a cross between a Cocker Spaniel and a Dachshund.

Luna, a brown and white Docker Spaniel, sitting on the grass beside a blue ball
Luna lying in the grass with a blue ball between her front paws

Luna settled in

Finding our way together, Luna was clearly an energetic dog. Like most dogs, she loved chasing a ball and fetch soon became the most played game in our house.

An injury

Unfortunately, I suffered a shoulder injury a few months after Luna arrived. The pain was at its worst when raising my hands above shoulder height. This made it very painful to use a traditional ball thrower. So I started experimenting with other ideas.

Blue nylon dog lead laid out flat on the grass, with reflective webbing, a black padded handle, and a silver clip
Hands holding a blue nylon dog lead with a tennis ball resting in the cradle

The prototypes

There were many prototypes. I used off the shelf leads at first. I'd cut different length cradles (that's the part where the tennis ball sits before it is thrown) in them to see which worked best with a tennis ball. I also experimented with different length leads. Some were glued, some were taped and some were even melted together. Eventually I had enough details to approach manufacturers and get samples produced. The best part was that Luna was happy to help me test each iteration.

Unleash the fun

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